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Why Your Cloud Bill Keeps Going Up (Even When You're "Optimizing") 

September 16, 12:00pm ET

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You’ve rightsized workloads. Cleaned up unused resources. Purchased reservations. Improved governance. Maybe you’ve even launched a FinOps initiative. 

Yet your cloud bill is still climbing. 

The problem may not be that optimization failed. 

The problem may be that the business keeps asking IT to do more. 

Every year, technology leaders are expected to support more applications, secure more data, enable more automation, integrate more platforms, and now deliver AI initiatives on top of everything else. Optimization reduces the cost of delivering technology. It doesn’t reduce demand for it. 

Join Blue Mantis for a thought-provoking discussion on why cloud costs continue rising, even in well-managed environments, and how leading organizations are shifting the conversation from cost reduction to value realization. 

In this 45-minute fireside chat, we’ll explore how modern IT leaders are eliminating waste, operationalizing FinOps, governing AI adoption, and most importantly, ensuring technology investments create measurable business outcomes. 

What You’ll Walk Away With 

• Why cloud cost growth is often the result of increasing business demand, not failed optimization 
• The difference between cost reduction, cost avoidance, and value creation 

• How leading organizations use FinOps to improve accountability and visibility across cloud investments 

• Why AI is creating a new generation of cloud spending challenges and opportunities 

• The role governance plays in turning technology consumption into measurable business value 

• How to create a “value recapture” strategy that redirects recovered capacity into modernization, security, and innovation initiatives 

• The metrics CIOs and IT leaders should be tracking beyond the monthly cloud invoice 

Who Should Attend 

CIOs, CTOs, IT Directors, Infrastructure Leaders, Cloud Architects, FinOps Practitioners, Technology Operations Leaders, and business decision-makers responsible for cloud strategy, technology investments, and digital transformation initiatives. 

Key Takeaway 

Your cloud bill isn’t necessarily going up because optimization failed. It’s going up because the business keeps asking technology to do more. The real leadership challenge isn’t simply lowering costs. It’s ensuring every dollar spent creates measurable value in return. 

Jeff Cratty

Vice President, Cloud & Innovation

As Vice President, Cloud & Innovation, Jeff is responsible for developing the strategy and direction for Blue Mantis’ Advanced Technology practice. Deeply passionate about solving problems for and with his clients, Jeff is currently focused on applying generative AI solutions, including Microsoft CoPilot, to accelerate positive business outcomes as part of an overall IT modernization strategy.

Formerly, Jeff served in leadership positions at SS&C Exe, Abacus Insights, and Veracode, in addition to holding senior technical roles at RSA and Visa.  With over 20 years of experience in multiple technology practices, Jeff has designed, developed, and managed technology solutions and products for some of the most world’s recognized brands. 

Jeff holds a B.S. in Computer Science from St. Edward’s University in Austin, Texas. 

Josh Morganthall

Microsoft Practice Manager

Blue Mantis’ Microsoft Practice Manager Josh Morganthall has nearly a decade of hands-on experience architecting, deploying, and administering Microsoft Windows, Active Directory, and Azure cloud infrastructure for SMBs and enterprises. Josh attended the University of South Alabama and holds almost a dozen current IT industry certifications specializing in the cloud and virtualization. Connect with Josh on LinkedIn.

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